Free shipping in Finland for orders over 100 €. Buy any two or more necklaces or chains and enjoy 40% off our special double clasp.

Get layered with joy!

Choose your favourite high-quality pieces made to be worn every day.

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We take joy very seriously. Not ourselves.

Life’s too short for an uptight attitude.
We wanna make pieces that make you smile.

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Unleash you inner joy

Ready to let your inner joy and beauty shine through? Our vibrant, layerable jewelry is here to do just that!

Let’s celebrate heartfelt connections!

Our hometown, Kuopio, turns 250. The And turns brand-new. Heart to Heart necklace celebrates both. It also celebrates love, shared journeys and connections that tie us all together.

Check out this super-cute piece, officially granted the Kuopio250 anniversary label.

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Are you a layering lover?

Our innovative double clasp simplifies layering, allowing you to easily combine and wear multiple pieces effortlessly.

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Joy on repeat: Mix and match!

All our pieces are designed to fit seamlessly together, allowing you to effortlessly create playful and personalized combinations.

Handpicked highlights

Experience the perfect fit

Choose your necklace length: S, M, or L and adjust it to perfection for every occasion.

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Show off your shine

Keep your gold-plated brass jewelry looking as beautiful as the day you got it. It's easy with our simple care tips.

Learn how

We say it’s from Finland. But truly it comes from the heart.

Read our story

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